DDB Paris created a fun and simple ‘Escape Machine’ for the French travel company Voyages SNCF. It helpes you escape your current state of mind by pushing the red button and telling your favorite holiday location.
Priceless faces all around.
DDB Paris created a fun and simple ‘Escape Machine’ for the French travel company Voyages SNCF. It helpes you escape your current state of mind by pushing the red button and telling your favorite holiday location.
Priceless faces all around.
RFID in shoes from Hampus Lemhag on Vimeo.
Great case study on using RFID tags in WESC shoes, by Hyper Island students. This technology (and even more NFC) really opens up a lot of posibilities for brands to let their customers engage with their favorite brand. Can’t wait to get this into a project of ours…
Rem Koolhaas developed an installation for Prada that changes to best suit it’s use, it can be flipped for it’s use as an art exibition, cinema and of course for showing Prada clothing.
Interesting about this project is that the approach resembles the way we use our digital domain, the internet. It transforms to suit the users needs. Ideo has collected a lot more examples that use the same approach, an interesting read.
Lemonade: Detroit Trailer from Erik Proulx on Vimeo.
Lemonade has started an online intiative to raise money, by buying a frame you can become a producer including (how cool) IMDB producer credits. So do you feel like becoming part of the film industry, take your first step…
The Future of the Book. from IDEO on Vimeo.
Interessante video van Ideo over de mogelijke toekomst van het boek, met name facts checker en uitzoomen om gerelateerde boeken te zien kan waardevol zijn.
Een zeer belangrijk pluspunt: de A4 chip (1 Ghz) van Apple is snel genoeg voor AIR!
Lang leve Flash Player 10.1 en de iPhone Packager van Adobe!!